Why you're not seeing an ROI on your Sitecore CX platform

Sitecore is an incredible platform, but ultimately, an expensive one. Your board is likely hounding you for an ROI, but like many others, you’re struggling to justify the initial spend. Why?

How to get started with your Sitecore website

Few platforms possess the marketing capabilities that Sitecore offers, but with this brilliance comes complexity.

BIMA SXSW and Hair of the Dog

Last week, I had the pleasure of attending the BIMA SXSW Hair of the Dog event at Essence in London.

Teaching machines how to be testers

If AI ever became that bit too advanced – say, Skynet of the Terminator films advanced – you can bet the first humans in its sights will be the software testers...

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